Company Description
Cyber Talent Forge is an IT Consulting company that specializes in IT & Cybersecurity Boot Camps and Job Placement services. We provide comprehensive training and expertise in the field of cybersecurity to help our clients enhance their digital defenses and protect sensitive information. We also assist non-technical individuals in transitioning into cybersecurity roles. Our mission is to equip organizations and individuals with the knowledge and confidence to outsmart cybercrime.
Role Description
This is a contract-based remote role for a Digital Marketing Specialist at Cyber Talent Forge. The Digital Marketing Specialist will be responsible for managing and implementing digital marketing strategies to promote our services and reach our target audience. The day-to-day tasks will include social media marketing, web analytics, online marketing, communicating the clients, and effective communication with internal teams. You are required to work a minimum of 30-40 hours per week.
Responsibilities
- Develop and implement CRM strategies, ensure data accuracy, and segment customer data for targeted campaigns.
- Oversee automation workflows, track and analyze CRM metrics, and generate performance reports.
- Collaborate with various departments, ensure compliance with data regulations, and provide technical support for CRM users.
- Oversee the creation of marketing materials and ensure brand consistency for Everyone
- Engage in phone marketing to promote our services.
- Initiate telephonic outreach to enhance awareness of our offerings.
- Communicate with potential clients about what we provide and ensure readiness to address their questions.
- Create and execute successful marketing campaigns
- Track and analyze marketing performance metrics to optimize campaigns.
- Gathers and analyzes information to identify new markets and customers.
- Create content, including text posts, videos, and images for use on social media adjusting strategies to optimize lead generation and enhance brand visibility.
- Stay ahead of social media trends and adapt strategies to maximize effectiveness
- Prepare regular reports to communicate results and insights to stakeholders.
Qualifications
- Social Media Marketing, Digital Marketing, and Online Marketing skills
- Proficiency in web analytics and data analysis
- Ability to work independently and remotely
- Experience in the IT industry or marketing role for 2+ years is a plus
- Bachelor’s degree in Marketing, Communication, or a related field is a plus (optional)
- Strong understanding of marketing principles and techniques.Creative thinker with the ability to generate innovative ideas. Proficiency in digital marketing tools and platforms. Passion for marketing and staying updated on industry trends and best practices.
- Excellent analytical and problem-solving abilities, with the ability to make data-driven decisions.
- Excellent communication skills, capable of working in a team environment and articulating marketing ideas to non-technical team members.
- Ability to quickly learn new marketing strategies and adapt to changing requirements and business needs. Ability to adapt to changing project requirements and priorities. Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
- Strong organizational skills and attention to detail.
- Proficiency in marketing automation and CRM tools (e.g., HubSpot, Mailchimp).
Compensation
The base pay range for this position is $16 - $20 per hour. Individual pay varies based on qualifications, experience, work schedule, workload, and geographic location. Additional compensation is available for extra work hours and performance.
We are an equal opportunity employer and do not discriminate based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, marital status, parental status, cultural background, organizational level, work styles, tenure, or life experiences.
Job Types: Contract, Temporary
Pay: $16.00 - $20.00 per hour
Benefits:
- Flexible schedule
- Referral program
Schedule:
Experience:
- Marketing: 1 year (Required)
Work Location: Remote