About Us: We are a dynamic and innovative marketing agency dedicated to delivering top-notch marketing solutions for our clients. Our team is composed of creative thinkers, strategic planners, and skilled executors who work collaboratively to drive results. We are looking for a talented Social Media Strategist to join our team and elevate our clients' social media presence.
Position Overview: The Social Media Strategist will be responsible for developing and implementing social media strategies to enhance our clients' brand presence, engage their target audience, and drive measurable growth. This role requires a deep understanding of social media platforms, trends, and best practices, as well as the ability to create compelling content and analyze performance metrics.
Key Responsibilities:
- Develop and execute comprehensive social media strategies aligned with clients' marketing goals and objectives.
- Create, curate, and manage high-quality, engaging content across various social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, Youtube and others.
- Monitor and respond to social media interactions, fostering a positive community and building brand loyalty.
- Collaborate with the creative team to produce visually appealing graphics, videos, and other multimedia content.
- Conduct thorough research on industry trends, audience preferences, and competitive landscape to inform strategy development.
- Utilize social media analytics tools to track and report on key performance indicators (KPIs), providing insights and recommendations for optimization.
- Stay up-to-date with the latest social media trends, algorithm changes, and best practices, and incorporate them into strategies.
- Plan and execute paid social media campaigns to reach specific target audiences and achieve defined objectives.
- Manage social media budgets, ensuring efficient allocation of resources and maximizing return on investment (ROI).
- Work closely with clients to understand their brand voice, messaging, and goals, ensuring consistency across all social media channels.
Qualifications:
- Proven experience as a Social Media Strategist, Social Media Manager, or similar role in a marketing agency or corporate environment.
- In-depth knowledge of social media platforms, tools, and analytics.
- Strong understanding of content creation, curation, and community management.
- Excellent written and verbal communication skills.
- Creative thinker with the ability to generate innovative ideas and solutions.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Proficiency in using social media management and analytics tools
- Ability to work independently and as part of a team in a fast-paced, deadline-driven environment.
- Strong organizational skills and attention to detail.
- Experience with paid social media advertising is a plus.
What We Offer:
- Opportunities for professional growth and development.
- A collaborative and supportive work environment.
- Access to the latest tools and technologies.
Job Type: Full-time
Pay: $30,000.00 - $40,000.00 per year
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Professional development assistance
- Vision insurance
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Experience:
- Marketing: 1 year (Preferred)
Ability to Commute:
- El Paso, TX 79903 (Required)
Ability to Relocate:
- El Paso, TX 79903: Relocate before starting work (Required)
Work Location: In person