Location: Downtown Los Angeles (DTLA), with an upcoming move to Midway (Santa Fe Springs, Downey) or nearby Orange County (Buena Park, etc.) towards the end of the year or early 2025.
About Us:
GuineaDad is a passionate and innovative company dedicated to improving the lives of guinea pigs and rabbits through our high-quality products. We pride ourselves on our strong community of pet enthusiasts and our commitment to animal welfare. As we continue to grow, we are looking for a dynamic and experienced Marketing Manager to join our team and help drive our marketing efforts to new heights.
Position Overview:
The Marketing Manager will be responsible for developing and executing marketing strategies that enhance our brand presence, drive customer engagement, and boost sales. This role requires a creative and strategic thinker with a deep understanding of digital marketing, content creation, and data analysis. The ideal candidate will have 3-5 years of full-time, in-house marketing experience and a proven track record of successful campaigns.
Key Responsibilities:
- Develop and implement comprehensive marketing plans that align with company goals and objectives.
- Oversee the creation of high-quality content for various platforms, including social media, email, blogs, and websites.
- Manage SEO, SEM, social media advertising, and other digital marketing efforts to drive traffic and conversions.
- Use analytics tools to track the performance of marketing campaigns and make data-driven decisions to optimize results.
- Work closely with the video editor, co-founders, and other team members to ensure cohesive and effective marketing efforts.
- Conduct market research to identify trends, customer needs, and the competitive landscape to inform marketing strategies.
- Manage the marketing budget, ensuring cost-effective use of resources.
Qualifications:
- 3-5 years of full-time, in-house marketing experience.
- Limited to no freelance or contract work.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media management tools).
- Strong content creation and copywriting skills.
- Ability to analyze data and generate actionable insights.
- Excellent communication and interpersonal skills.
- Bachelor's degree in Marketing, Business, or a related field is preferred.
Why Join GuineaDad?
- Mission-Driven Work: Be part of a company dedicated to improving the lives of pets.
- Growth Opportunities: Opportunity to grow with a dynamic and expanding company.
- Collaborative Environment: Work in a supportive and collaborative team environment.
- Parking Reimbursement: We offer a 50% reimbursement of parking costs, up to $100 per month, to help offset the expenses of working in downtown Los Angeles.
- Upcoming Move: Although we currently work from our DTLA office, we plan to move to a location in the Midway area (Santa Fe Springs, Downey) or nearby Orange County (Buena Park, etc.) towards the end of the year or early 2025, offering potential flexibility in the future.
How to Apply:
Interested candidates are invited to submit their resume, a cover letter detailing their relevant experience, and examples of past marketing campaigns or content they have created.
Job Type: Full-time
Pay: $70,000.00 - $100,000.00 per year
Benefits:
- Paid time off
- Professional development assistance
Schedule:
Application Question(s):
- Please rate your proficiency in the following digital marketing tools and platforms (Google Analytics, SEO tools, social media management tools) on a scale from 1 to 5, with 5 being highly proficient.
- How many years of experience do you have in content creation and management for various platforms (e.g., social media, email, blogs, websites)?
- Describe a time when you used data analytics to drive a marketing decision. What tools did you use, and what was the outcome?
- Have you ever managed a team or led significant marketing projects? If so, please provide details.
Education:
Experience:
- Marketing: 3 years (Required)
Ability to Commute:
- Los Angeles, CA 90013 (Required)
Ability to Relocate:
- Los Angeles, CA 90013: Relocate before starting work (Required)
Work Location: In person