Position Summary:
Are you a creative, highly organized individual with a passion for marketing and social media? Join our team as a Marketing & Social Content Coordinator! In this role, you will support the development, implementation, and execution of strategic marketing plans aimed at attracting new customers and retaining existing ones. You will work closely with various departments to ensure the timely preparation and execution of marketing campaigns.
Key Responsibilities:
Marketing Calendar Management
- Maintain, update, and communicate changes to the marketing calendar to our partners.
- Collaborate with the marketing team to modify the calendar as needed and distribute updates to internal and external partners.
Social Media Management
- Manage and schedule social media posts across platforms, ensuring a consistent and engaging online presence.
- Engage with the social media audience to foster a vibrant community.
- Develop marketing collateral, such as influencer briefs, blog posts, social media posts, promotional assets, and reports.
- Assist in managing influencer relationships, including sourcing, establishing, and maintaining connections to enhance brand visibility and engagement.
- Send monthly invoices to the finance team for processing.
Agency and Affiliate Communication
- Ensure timely communication and updates on promotional changes to agency and affiliate contractors.
- Assist in managing relationships with digital partners, agencies, and vendors, ensuring effective collaboration and maximizing the impact of external partnerships.
- Communicate budgets to agency partners.
Affiliate and Influencer Marketing
- Identify and recruit affiliate partners aligned with company goals.
- Onboard new affiliates, providing them with tools, training, and marketing materials to ensure consistent brand representation.
- Oversee influencer and affiliate product gifting, capture influencer and affiliate coverage on all platforms, and brainstorm larger initiatives.
- Monitor relevant trends in influencer and affiliate platforms, pop culture, and competitive news.
- Compile recap reports analyzing influencer and affiliate performance.
Digital Asset Management
- Schedule and manage the creative timeline for digital ads and other digital assets.
Continuous Improvement Initiatives
- Lead continuous improvement of marketing initiatives, fostering a culture of innovation and efficiency to stay ahead of industry trends and competitors.
- Perform other duties as assigned.
Qualifications and Experience:
- Bachelor’s degree in business, Marketing, or a related field.
- Excellent communication skills.
- Highly organized and a self-starter.
- Experience in editing and creating video content for TikTok and Instagram/Meta reels is a plus.
- Proficient in social media management and engagement.
- Strong interpersonal skills with experience collaborating across diverse teams and departments to drive operational efficiency and innovation.
- Excellent analytical and problem-solving skills, with the ability to interpret data and make informed decisions to improve digital processes.
- Customer-centric mindset with experience optimizing digital processes to enhance the overall customer experience.
Why Join Us?
- Innovative Environment: Be part of a team that encourages creativity and innovation.
- Collaborative Culture: Work with a diverse and dynamic team across various departments.
- Professional Growth: Opportunities for continuous learning and career advancement.
- Impact: Play a key role in shaping the marketing strategy and driving brand engagement.
If you are passionate about marketing and social media, and thrive in a dynamic, fast-paced environment, we want to hear from you! Apply now to join our team and make a significant impact.
Job Type: Full-time
Pay: From $50,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Referral program
- Tuition reimbursement
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
- No weekends
Experience:
- Social media marketing: 1 year (Preferred)
- Writing skills: 1 year (Preferred)
Ability to Commute:
- Delray Beach, FL 33445 (Required)
Work Location: In person